Cashcow is a recently established discount broking trading mobile app in India and has its headquarters in Mumbai. It is a discount arm of LKP Securities, a veteran full-service stockbroker. The comes with some unique propositions including zero brokerage, free demat account opening charges etc.
However, users must look at other factors involved and not just get attracted by the low pricing of the brokerage houses. Using this mobile trading app, you can trade and invest in multiple segments, including:
Furthermore, the app is available in three different languages – English, Hindi and Gujarati and users can trade and invest using this mobile app in their preferred language.
Since Cashcow is an arm of LKP Securities, they provide their clients with research reports, tips and recommendations on a regular basis through the mobile app. Now, let’s talk about some of the features provided in this application:
Here are the details on the different features provided by this discount broking mobile trading app:
Here is the menu of the mobile app with provisions to view market ideas, analysts point of view, market news to go along with portfolio, watchlist, settings, open positions etc.
Users looking to perform fundamental or technical analysis using this mobile app, can use different charting features with real-time market information and feeds.
The app contains basic features such as watchlists where you can add stocks you look to monitor. Once added, you can set alerts and notifications on top of these added stocks for any potential future action.
Within the mobile app, you have the option to view the calls provided by the analysts of the stockbroker.
Along with research and recommendations from the analysts of LKP Securities, users also get to access real-time market news affecting stock values at micro as well as macroeconomic way.
In order to use this mobile trading app, you are not required to provide any charges for the demat account (and so is the case with brokerage charges). To perform your trading, you can directly link your trading account with your bank account within the mobile app itself.
Furthermore, the annual maintenance charges (AMC) of using this mobile trading app are also free.
As far as the Cashcow brokerage is concerned, they will charge you a flat INR 1 per executed order. For more information, you can check this Cashcow Brokerage Calculator as well.
Here are some of the concerns about using the services of this discount broker:
Irrespective of the tall claims made by the broker, the app runs pretty slow and certainly has huge performance-related issues. Furthermore, this problem has nothing to do with internet bandwidth as well.
Issues with order placements observed on a few occasions.
The number of features is fairly limited and expert traders might find this app quite basic in nature.
At the same time, you will get the following advantages as well:
Well designed application with optimal user experiences.
Suitable for beginners, looking to enter the stock market with baby steps.
“Users looking to enter the stock market (read beginners) will find this app pretty useful. Since the demat account opening is free and brokerage is cheap, entering into trading space becomes much easier using this mobile application. And not much to lose, such users can try using the research and tips provided in the app into their trades.
Yes, there will be a point when the app will seem to be a limited product in nature but until that point, users can continue using this application as a learning experience.
Post that, users may choose to move to some other stockbroker offering reasonable trading platforms.”
Membership Information of Cashcow
Here are the complete details around the membership information of Cashcow (under LKP Securities) with different regulatory bodies of the stock market:
203,Embassy Centre,Nariman Point,Mumbai - 400021
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More on Cash Cow:
If you wish to know more about this stockbroker, here are a few references: