IIFL Securities is one of the full-service stockbrokers in India from IIFL Holdings Limited. It is one of the leading financial services providers that offer innumerable services ranging from offering loans, mortgages, and brokerage services.
The firm was incorporated in 1995 and is continuously growing since then. Currently, it has offices in more than 4000 locations spread across 900 cities in India including IIFL Mumbai.
The stockbroker is affiliated to both the major stock exchanges of India – National Stock Exchange (NSE), Bombay Stock Exchange (BSE).
Along with this, the company has its international presence as well along with offices in Hong Kong, Dubai, New York, Singapore, Geneva, London, and Mauritius.
IIFL Securities or India Infoline Securities Pvt. Ltd. is renowned and one of the leading players offering the best services in both retail and institutional segments. The company moves forward with the major goal of innovating and reinventing new strategies.
Along with this it has set a digital footprint in the trading world and has come up with major and highly advanced trading platforms.
Becoming the customer of the company helps you in gaining the advisory and research services that help you in trading across different segments without flaws.
“IIFL has an active client base of over 2.5 Lakh as of 2020 i.e. this financial year.”
As per recent research, IIFL has relatively a stronger presence in the northern part of the country especially in Delhi, Gurgaon, Noida, Punjab, Rajasthan, and thus, finding a branch across these regions is relatively easy.
IIFL Securities was founded by Nirmal Jain with the strong support of Canadian Investors Prem Watsa (private equity firm General Atlantic and CDC Group).
Nirmal Jain is one of the successful entrepreneurs who slowly took the firm towards growth. In the year 2000, IIFL entered into the market as a full-service brokerage firm and started widening its network.
Later he diversified his business by offering various other services like life insurance, mutual funds, equity trading, and lots more.
By 2018, the company grew strong with the 23% direct or indirect ownership of Nirmal Jain.
The full form of IIFL is ‘India Infoline’. It has been called as India Infoline Limited, however, off-late the brand has been pushing itself as IIFL across the board.
They have, in fact, rebranded itself into this short form across different business verticals too.
IIFL, commonly known by the India Infoline Pvt Ltd that ranks among the leading financial services providing firms.
Formerly known by the name India Infoline Investment Services Limited, the firm was renamed as India Infoline Finance Limited in November 2011.
Today, the company has acquired a dominating position in both retail and institutional sectors and becomes the first Indian broker to get the membership of the Colombo Stock Exchange and an approval to be a member of the Singapore Stock Exchange.
IIFLVirtual Trading is something that proves to be highly beneficial for those who are new in the trade market. It is the method of imitating the trade within the financial market without bringing in use the real money.
This is highly helpful as it helps beginners in practicing the trade and avoiding the risk involved in the investment.
In all, the virtual trading platforms and games help you in gaining proficiency over trade and in generating profit right from the beginning.
As already discussed, IIFL Holding Ltd. comes up with many different products and services ranging from finance, wealth and asset management, investment banking, institutional equities to property advisory services.
IIFL Securities offers all its services through its various subsidiaries and its online portal.
Here is the complete list of products and services offered by the firm.
IIFL Mutual Fund is one of the best-suited products that help investors in generating wealth. It offers different products and risks associated with it.
IIFL mutual fund is the product offered by the stockbroker that gives the customer to invest in SIP plans as per their needs over some time.
The user can gain access to different mutual funds through 42 AMCs and the advanced technology-based trading platforms. Thus, the customers willing to invest in IIFL mutual funds can track and manage their investment through one account.
Trading in commodities brings diversification in the portfolio, leverage with IIFL margin, provides a high level of liquidity, etc.
IIFL Currency offers traders the chance to leverage the fluctuations in exchange rates to make profits. Similar to the commodity trading segment, currency trading comes with a higher probability of earning profit in the trade market.
In this, the trader deals with the exchange of currency and earns profit by availing the difference in the value of currency over time.
Grab the best trading experience with IIFL securities and invest smartly with the help of the research team.
Apart from the conventional ones discussed above, IIFL bonds is another exciting product that investors and traders are beginning to fancy increasingly with each passing day.
As for IIFL bonds, the firm claims to provide returns in the tune of 10.5% per annum. It has been rated well by Crisil and investors can avail the option of monthly interest as well.
The return percentage, however, may vary in the range of 9.84% to 10.5% depending on the holding period from 15 months to 69 months.
The last one was issued at a price of ₹1,000 per NCD with a minimum investment capital of ₹10,000.
Apart from these, there are some additional services for customers.
IIFL asset management brings another important clear, robust, effective, and actively managed investment solution that helps the investor in safeguarding investment and in minimizing risks and volatility.
IIFL PMS portal was founded by Mr. Karan Bhagat in 1995 to offer both discretionary and non-discretionary services for the clients.
It delivers the investment philosophy based on the hybrid, data-driven, and high-conviction strategy. It makes use of hi-tech data-driven approaches that help in generating risk management and in availing good returns over time.
Also, the management teamwork in collaboration with investors to understand the nuances of finance and to understand the risk factors. This helps them to guide their investors to take a wise and fruitful investment decision.
IIFL Trader terminal is an executable application that can be installed on a laptop or a desktop to carry out trading.
A .net framework needs to be installed before installing this particular application. As of now, it is available only in windows version but is loaded with these features such as
Real-time market watch updates
Highly secure with various authentication measures
Quick and confirmed order executions with decent speed and performance
Access to market calls, research reports, and market mantras for users looking for technical and fundamental analysis.
Multiple types of IIFL charts, technical indicators, heat maps for analysis
Customization and personalization allowed at multiple levels with users allowed to change the dashboard widget set alerts and notifications.
IIFL Fund Transfer to and from the trading account across more than 40 prominent banks of India including ICICI, Axis, HDFC, etc.
Here are some of the screenshots of IIFL trader terminal for desktop
The trader terminal application is also available as a browser-based trading platform.
Users do not need to download or install any software in this case but just visit a particular link, log in and then they can start trading directly from any desktop or laptop.
Depending on what particular segment you like to trade, there are different logins for
This is a single sign-on application with:
Data tools and charts
High-speed order execution
Latest market tips and research reports
This is the login screen of the web trader terminal
Along with this, the broker offers the web trading application calledIIFL TT Web that allows you to directly reap the benefit of trade. Just login with the login credentials and start planning your investment.
IIFL Markets App is a new age trading mobile app from India Infoline and is available for Android, iOS, and Windows users as well.
It is one of the top-rated mobile apps at the Android store with a 4.4 rating from more than 20,000 users. Some of the features of the mobile app include:
One swipe trading feature allows you to trade with a single swipe only making sure you don’t lose out on the apt opportunities.
“IIFL Markets is proven to be one of the top-performing mobile apps in India with multiple features and reasonable speed. Get a guest login by providing your details here and the username and password will be emailed back.”
Stock watch lists up to 50 scrips help you to handle the stock market portfolio in a much better way.
Users can apply for IPO/OFS using the IIFL Securities mobile app itself. Not many brokers provide that provision in their mobile apps.
A unique message board feature allows users to understand other’s take on the market situation.
Users can set up alerts from different aspects such as Price threshold, stock price percentage increase/decrease limit, etc.
The app helps guide customers in opening and run their IIFL Demat Account.
IIFL Mutual Fund app is another important software offered by IIFL Securities that was created for both android and iOS platforms. This app is helpful to invest in mutual funds online.
Using this app, you can buy, sell, SIP, and monitor your mutual fund investment easily and conveniently. Also, the app helps view the scheme, and in grabbing the latest news and other relevant information.
* Apart from this there is another software,IIFL TTIris that provides you with trading tips and market movement in real-time.
IIFL Securities offers two different types of accounts; Demat account and Trading account.
However you can have either of the two accounts with the firm, but it is good to reap the benefits of the IIFL 2-in-1 account.
This helps you to experience seamless trading and in hassle-free transactions for buying and selling stocks.
You can open the account via both online and offline methods. Once you open the account you will get the login credentials which gives you access for various available trading platforms.
With the IIFL account, the customer can avail many benefits like:
Single login id to access every platform and to trade in different segments.
Also, the account offers you the Next Generation Solution that helps you in availing the real-time streaming quotes and quick order execution.
IIFL Securities has a brokerage plan named IIFL Z20 plan that offers extremely affordable brokerage charges to its clients. This brokerage plan is amazing as the charges have been slashed by a large percentage.
IIFL delivery charges have been reduced to zero. Other than this, the broker imposed minimal brokerage for other trading segments and is limited to ₹20 or 0.05% per trade.
As already discussed, that the Z20 plan offers much relaxation to investors and traders. Similar to trade-in options in IIFL, you can execute the trade by paying the brokerage of ₹20 per lot or 0.05% per trade.
Here is the detail of options brokerage in IIFL:
IIFL Options Brokerage
₹20 per lot
₹20 per lot or 0.05% per trade (whichever is lower)
Although the account can be opened online, if you are old-school, then you can just download any of these forms, take a print out, fill them up and deposit at the closest IIFL Securities branch or office.
The corresponding action will be taken by the broker as per the form submitted.
IIFL is certainly one of the most promising full-service stock brokers in India. It presents multiple values to its clients through its focus on technology with its mobile apps, wide offline presence, multiple brokerage plans, and so on.
Established in 1995, IIFL Securities not only has an enviable physical presence with offices in more than 4000 locations across 900 cities of the nation, but also has an impressive client base of around 2.8 lakhs.
Having an account with the stockbroker offers investors the option to explore almost all of the investment instruments. Be it equity, commodities, currency or ETFs and NCDs, with IIFL Securities there is no shortage of options.
The biggest appeal of IIFL Securities is their high tech, cutting edge trading platforms accessible across various devices and flexible brokerage plans to suit the client’s preference.
However, IIFL clients have shown concerns around below average customer service. Thus, it becomes difficult for beginners or small investors to use this broker’s services.
Furthermore, with the advent of discount brokers, the competition for brokers such as IIFL becomes even more intense.
Here are some of the frequently asked questions about this full-service stockbroker
Is there any minimum account balance I need to maintain with IIFL Securities?
No, India Infoline does not keep any condition on its clients to maintain a minimum balance. However, to open an account with this full-service stockbroker, you need to start with at least INR 10,000 as the initial account deposit.
2. What are the account opening and maintenance charges?
The account opening charges at IIFL are pretty high at ₹750 for the Trading account and ₹555 for theDemat account.
If you look at the industry benchmarks, generally account opening is in the range of ₹200-₹700, while here it is around ₹1300 for both the accounts.
3. How is the research quality through its trading calls and reports?
This full-service stockbroker is known to be one of those stockbrokers that provide quite accurate tips and recommendations. Their research team is pretty prominent and visible across multiple media channels.
Furthermore, this full-service stockbroker is known to come up with multiple innovations in the research domain every now and then.
4. What are the brokerage charges levied by IIFL?
The broker offers multiple brokerage plans for its clients. Overall brokerage is high, especially for small investors or beginners.
However, if you can produce high stock market turnover every month or subscribe to any of their subscription plans by paying a specific amount at the upfront, then you can negotiate for lower brokerage charges across segments.
Yes, IIFL has been around for a while now (22 years to be precise).
This, the broker is certainly stable in its operations. It has an employee base of >8000 and a sub-broker/franchise network of >4000 across India. Thus, the broker, with its numbers, looks promising and reliable.
6. What are the transaction charges?
The transaction charges at IIFL are pretty reasonable at 0.00325% of your trade value for Equity Intraday and delivery. For more details, you can check the ‘Transaction charges’ section above.
7. How is the customer service quality?
Although IIFL offers multiple communication channels, the quality of the service certainly has some sort of inclination towards medium to heavy traders.
In fact, such traders are provided with exclusive one to one relationship executives to help and guide such clients with their portfolio.
Beginners or small investors do get relationship managers too but those executives handle numerous clients with similar tips and recommendations.
8. In what segments I can trade using IIFL services?
With the services of IIFL, you can trade and invest in more than 10 products such as Equity, Mutual funds, Insurance, Commodity, Currency, Fixed Deposits, Bonds, and more.
Thus, in a sense, you don’t require any other financial house for your investment needs of different kinds.
Also, check out the comparison of IIFL Vs other stockbrokers here